Promoting Charles Birch Group

A company known to AC Creative's Andy Culpan for over 30 years, operating in an equally well known industry, Charles Birch are a trade wholesaler to the shoe repair and shoe care industry.

Having diversified into a range of complementary service areas over the years, the company boasts a growing product portfolio, including keys, trophies and giftware and is innovatively progressive.

Initially Birch's engaged AC Creative's marketing services to work on bus advertising, in-shop advertising and trade advertising for a range of substitute laces (Easy Lace). In doing so, we built on the existing brand style, added value and helped raise the profile of the brand through offline communications.

Leading on from our Easy Lace work, we have also re-branded a number of shoecare related packaging items, plus we have helped develop a range of own-brand shoecare aerosols (incorporating bespoke photography) alongside trade press advertising.

View a selection of Charles Birch's marketing work below.

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Client feedback

"We first met Andy at AC Creative when he contacted us with a view to assisting with our marketing. With a keen interest in our industry, Andy has worked closely with our in-house marketing department on a number of advertising and packaging related projects. We have been very impressed with the standard of work produced and I would recommend Andy to any business owner looking for a professional and dedicated design service."

Chris Wilson
Managing Director

Services provided

  • Advertising
  • Marketing
  • Copywriting
  • Brand development
  • Packaging
  • Photography
  • Image retouching

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